March 11, 2020

Are digital transformation buyers ready for AI?

An exclusive review of TBR’s Digital Transformation Insights Report: Voice of the Customer and Digital Transformation Insights Report: Emerging Technology

AI is one of the technologies that will help standardize the digital transformation (DT) market and turn the wildly loose use of the term “digital” into tangible business results. Though the technology sparks urgency for many buyers to accelerate the execution of their DT programs, they need to carefully balance messaging with external and internal stakeholders around the possibilities with shutting out the critics, many of whom project AI will kill jobs. Join us March 11 to discover what vendors need to know to compete effectively for AI-related opportunities in the quickly evolving DT market.

Join Patrick Heffernan and Boz Hristov as they dig into how enterprise adoption of DT solutions is evolving, with a specific focus on AI. Based on enterprise adoption research, TBR will give a snapshot on today’s digital transformation services marketplace.

Don’t miss:

  • The state of adoption for DT technology and services
  • Insights into buyers’ AI readiness
  • AI market maturity, opportunity and winning AI vendor strategies

TBR webinars are held typically on Wednesdays at 1 p.m. ET and include a 15-minute Q&A session following the main presentation. Previous webinars can be viewed anytime on TBR’s Webinar Portal.

For additional information or to arrange a briefing with our analysts, please contact TBR at webinars@tbri.com.

Register