Supporting Growth & Transformational Decisions with Business Data & Insights
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Who We Are
Here at Technology Business Research, Inc, we come to work each day to help the largest IT, telecom and professional services firms solve business challenges. Our conclusions and recommendations always center on a strong foundation of business data, and our analysts not only understand technology markets but are also experts in the companies that move and shape those markets.
What We Do
TBR’s research services are a lens into the ongoing business economics driving today’s technology companies and markets. And when you need more, our Tailored Services team is available to answer questions for your specific business needs. You receive the benefits of TBR’s custom capabilities coupled with the subject matter expertise of our analyst staff.
How We're Different
TBR’s focus on the business of technology sets us apart. You receive analysis and insights contextualized for your business as well as deliverables built on a foundation of fundamental business data, supported by rigor and expertise. We’re positioned between traditional market research firms and management consultants, and our clients tell us TBR isn’t like other market research firms.
Extension remains the most natural jumping-off point for digital transformation (DT) initiatives, as enterprises can experiment with disruptive technologies within familiar business operations, see their value in generating new business insights, and then use those insights to re-imagine processes. TBR’s Digital Transformation Insights Report: Voice of the Customer shows that vendors need to orient toward […]Read More
June 26: Where will hyperconverged infrastructure fit in the modern data center?
Insights from TBR’s hyperconverged infrastructure research stream As digital transformation progresses, customers’ data center environments evolve in kind. TBR’s hyperconverged infrastructure (HCI) research stream provides some indicators on the market’s motions. TBR unearths customer preferences centered on HCI and maps the anticipated progression of HCI adoption over the next five years. Deep dives into the […]Register
Atos at the edge of technology
With the launch of BullSequana Edge and investments in quantum computing, Atos takes a pragmatic approach to executing digital transformation initiatives For a few years, the impact of big data has created ebbs and flows in buyers’ behavior in end-consumer interactions and IT purchasing patterns, as is typical with any technology. Consumerization of business applications, […]
PTC’s innovative outlook, robust solution toolbox, and legacy in CAD and PLM make it a valuable IoT partner
Strategic findings Shift in focus to AR/VR In our 2018 LiveWorx EP we suggested a shift from an emphasis on PTC’s ThingWorx IoT platform to PTC being more vocal about Vuforia, its AR/VR solution, and its wider product portfolio. TBR believes that shift has continued with much of the messaging centered on the business implications […]
In a day of personal stories, EY showcases the results of corporate commitment to talent recruiting
A small but influential group from EY’s leadership team, including incoming Chairman and CEO Carmine Di Sibio, were on hand in a newly redesigned wavespace to recognize the winners of the EY NextWave Data Science Challenge. An extension of the program deployed in Australia last year, this global challenge resulted in 12,000 submissions from 4,500 […]
The state of cloud profitability has never been stronger
More than a decade after taking a leap of faith, cloud vendors prove profit possibilities For vendors such as Microsoft (Nasdaq: MSFT), Oracle (NYSE: ORCL) and SAP (NYSE: SAP), offering cloud solutions required them to leave the safe and profitable confines of their traditional software businesses, where they were confident in the business models and […]