customize views of key business unit-level data and analysis
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TBR’s Insight Center™ allows for configured and customized views into IT markets, vendors, alliances and ecosystems. Trillions of dollars in modeled revenue and operating expenses, and hundreds of billions in profit, by geo and industry vertical; millions of proprietary data points; and thousands of technology companies — all at your fingertips.
TBR’s data and analysis is curated and delivered to meet the needs of leaders in Strategy, Marketing, Market Intelligence, Produce & Service Management, Analyst Relations, Finance, Executive and Channel & Alliance Management.
“Great work by TBR on our battle cards! The team is impressed with the depth of content and excellence in delivery. Our SVP of Sales was basically banging the table to get his team to get these deployed!”
“Our sales team still relies on the competitive positioning tools you did for us … . It was incredibly well received by our sales team and, I believe, has played a part in helping us achieve our recent share gains.”
“TBR is my go-to for executive-facing intelligence because their work can be directly implemented into our strategy canvases. We regularly make decisions based on TBR insights.”
“TBR Modeling enables a new level of discipline for resource allocation to business operations. With shareholder pressure to increase ROI velocity whilst managing risk, this modeling capability provided us the level of granularity required for competitive analytics and planning platforms.”
“I have worked with a number of research firms in my career and have found that you do not always get the value that you are either promised or expect. That is not the case with TBR. They delivered not only the data that you would expect when you invest in a project, but they exceeded our expectations with a very thorough and insightful view into how the results from the research could improve our business. Based upon the study and TBR’s recommendations, we are moving forward with an advertising campaign to capture a very important customer segment.”
“TBR builds the best tech P&Ls in the world! Our executives have come to rely on the quarterly data you provide, and use it to measure the relative success of their business units.”
“Any time an executive puts up a number that shows our results against competitors or the market, TBR’s name is always footnoted. It’s clearly your differentiator and helping you build brand at the highest levels.”
“The work your team did helped us go from almost not launching our new offering to going forward with the launch. Since the launch, we’ve been getting great feedback from sales on the pricing of the offering and seeing little pushback from customers, and the revenue performance has surpassed expectations. I still use the material two or three times per week when guiding product managers and sales on the portfolio strategy.”
Everything about Lakehouse’s design reinforces KPMG’s commitment to the firm’s professionals, minimizing stress and maximizing in-person opportunities
As EY’s audit client base has increasingly included technology giants, limiting the firm’s consulting opportunities, internal pressures and external forces have reached a point where EY has had to consider a split
SoftwareOne looks into clients’ current environments to understand the future
September 29, 2022
Who will win and who will lose among hyperscaler, India-centric and tech-led IT services players?
October 6, 2022
The channel partner strategies distributors and VARs are using to evolve their traditional businesses
October 20, 2022
The business model and business case for hyperscaler network ownership, as well as key use cases for which hyperscalers intend to leverage their networks
Why are Deloitte’s, Accenture’s and TCS’ revenues per hyperscaler practice much higher than the benchmarked average?
Principal Analyst Bozhidar Hristov discusses findings from our latest cloud ecosystems research
In TBR’s latest Global Delivery Benchmark, one particular number leapt out as both surprising and indicative of the sustained battle for technology talent
Two of IBM’s core quantum offerings are of particular interest, as each is indicative of the growing market interest in becoming quantum ready and in trialing different prototypes ahead of the development of commercial-grade quantum computing capabilities