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Who We Are

Here at Technology Business Research, Inc, we come to work each day to help the largest IT, telecom and professional services firms solve business challenges. Our conclusions and recommendations always center on a strong foundation of business data, and our analysts not only understand technology markets but are also experts in the companies that move and shape those markets.

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TBR’s research services are a lens into the ongoing business economics driving today’s technology companies and markets. And when you need more, our Tailored Services team is available to answer questions for your specific business needs. You receive the benefits of TBR’s custom capabilities coupled with the subject matter expertise of our analyst staff.

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TBR’s focus on the business of technology sets us apart. You receive analysis and insights contextualized for your business as well as deliverables built on a foundation of fundamental business data, supported by rigor and expertise. We’re positioned between traditional market research firms and management consultants, and our clients tell us TBR isn’t like other market research firms.

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On the Blog

What happened to smart cities?

by Patrick Heffernan, Practice Manager and Principal Analyst

COVID-19 and cloud have overrun smart cities, for now A question from a client spurred an internal discussion among TBR’s Professional Services, IT Services and Digital Transformation Services Team around smart cities and what the vendors we cover had been doing lately to advance what had been one of the hottest topics in 2017, 2018, […]

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Webinars

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September 29: How ecosystems turn cloud technology into solutions

As enterprise customers’ cloud deployments mature, they are exploring a greater variety of technology-enabled business processes. This trend presents a substantiative opportunity for cloud platform contenders but demands new ways of working with ecosystem partners. While independent software vendors (ISVs) add depth and breadth to portfolios, bringing solutions to market requires greater involvement from SI […]

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Special Reports

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Junction accelerates Deals’ clients’ time to value and PwC’s shift to platforms

PwC looks at the market and listens to customers to envision what comes next TBR met with PwC’s Colin McIntyre in May to discuss PwC’s Deals practice, prompted in part by the changing market landscape as pandemic fears and headwinds in the U.S. and Europe appeared to be abating, accelerating interest in merger, acquisition and […]

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Webscales are simultaneously moving into multiple trillion-dollar industries, including telecom

Webscales need to enter and disrupt trillion-dollar industries to maintain growth trajectories and sustain stock valuations Transportation (e.g., connected vehicles), logistics, financial services, healthcare, telecom and other sectors each represent at least a trillion dollars in economic value globally, and webscales are targeting each of these industries for disruption. Webscales need to rapidly scale their […]

 

‘Get it right, be convincing and do it fast’: PwC’s Risk Proof upends risk assessments

As the New Equation was announced, PwC’s Cyber, Risk & Regulatory practice was ready When PwC US Chairman Tim Ryan described trust within the firm’s recently unveiled “The New Equation,” he discussed a variety of business issues, including data, compliance, and environmental commitments, that increasingly challenge PwC’s clients and that “all come back to trust.” […]

 

Innovation, Amsterdam and an arena: How KPMG teams excel at transformations and technology

After KPMG highlighted the firm’s relationship with Johan Cruijff Arena in Amsterdam at a recent analyst event, TBR requested a follow-up discussion to better understand how the innovation team at the arena had been excelling at many of the key characteristics TBR has identified in consultancies’ and IT services vendors’ innovation and transformation centers around […]

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