Customer-centric digital transformation: What’s up with that?

An exclusive review of TBR’s Digital Transformation Customer Research and Digital Marketing Services Customer Research Customer experience (CX) optimization remains a natural first channel for digital transformation, providing test cases for data synthesis across the organization and new methods of engagement that can inspire future initiatives. Join us Dec. 19 to discover what vendors need […]

Virtualization flips the axis on technology monetization and adoption

An exclusive review of TBR’s ongoing market analysis and tailored services frameworks Technology monetization strategies continue pivoting from transaction sales to subscription sales predicated on building viable consortiums to generate the ecosystem flywheel effect. There has been an obvious shift in the consumption of basic compute resources from capitalized instances owned and maintained by enterprises […]

IoT is getting a lot easier

While it is too early to say that the Internet of Things (IoT) market is fully mature, it is maturing. The first three years of the IoT era were filled with extravagant claims, inadequate products and services, and a chaotic partner ecosystem. Starting in 2018 and accelerating throughout 2019 and 2020, more customers will come […]

The pendulum swings: Customer demands reshape how infrastructure vendors do business

Insights from TBR’s 2019 Data Center Predictions The data center remains an evolving pillar of the enterprise ecosystem. Emerging technologies such as 5G, NVMe, quantum computing and blockchain are reshaping how these technologies work together, while rapidly rising demand for the cloud is causing data center vendors to rethink strategies such as go to market […]

5G will be an evolution, not a revolution

Insights from TBR’s 2019 Telecom Predictions Communication service providers (CSPs) are focusing on network transformation, which is a key component of their broader digital transformations. CSPs will leverage 5G and other next-generation technologies, such as virtualization, artificial intelligence and automation, as part of their network transformations to reduce costs and build a foundation that can […]

Customers care less, vendors buy more, and both sides become more intelligent

An exclusive review of TBR’s 2019 Cloud Predictions The entire cloud market is becoming more defined, consolidated and focused on the business value being delivered. This increasing maturity is prompting acquisitions by leading vendors, which will intensify in 2019. Not only are big purchases being integrated, but more large purchases will be announced in the […]

Consulting’s robot army: How RPA changes the consulting business model

Insights from TBR’s 2019 Professional Services Predictions Join Principal Analyst Patrick M. Heffernan for a roundtable discussion with TBR’s Professional Services analysts as they review their market predictions for 2019 and beyond, diving deep into the role robotics process automation (RPA) will have on the consulting business model. Using case studies and details from specific […]

Enabling stakeholders across the healthcare ecosystem to navigate the path to value-based care

An exclusive review of TBR’s Healthcare IT Services Benchmark Growth in the global healthcare IT services (HITS) market is accelerating as health IT investment converges around value, patient-centrism and innovative, next-generation healthcare technologies. The environment strongly favoring HITS vendors with the most ubiquitous and comprehensively integrated suites of legacy and emerging health IT solutions. Join […]

Recent Webinars

All TBR webinars are available for download after they originally air. For a complete list of presentations, please visit our Webinars On Demand portal.

December 12

Why asset-based IT services will rule 2019

December 05

Can management consulting survive digital transformation?

November 28

2018: The year multicloud and hybrid cloud became inevitable?

October 31

IT services expectations for 2019: Assets, industries and human transformation

October 17

IoT customer maturity