There is no GenAI strategy without a data strategy

Realizing the long-promised ROI of generative AI (GenAI) will require customers look for ways to better access, integrate, manage and govern large amounts of unstructured data. Data-native ISVs, hyperscalers and global systems integrators (GSIs) are evolving their critical ecosystems of solutions to deliver on the commitments of GenAI for enterprise. As such, roles within the cloud ecosystem are shifting, and the increase in open APIs and architectures will have lasting impacts on many data cloud ISVs and GSIs, including how they partner with one another as they race to gain AI workloads.

Join TBR Principal Analyst Boz Hristov and Senior Analyst Catie Merrill Thursday, May 1, 2025, for a live discussion and Q&A on insights into data cloud ISVs’ and hyperscalers’ strategies and their professional services partners, as well as how forming a triparty alliance structure at the data layer will help partners pursue higher-value GenAI opportunities.

Additionally, the pair will share an exclusive look at TBR’s revamped Cloud Data & Analytics Market Landscape, which provides insight into enterprises’ data strategies, vendor analysis by workload, and where the market is headed through 2025 and beyond. TBR’s Cloud Data & Analytics research stream tracks all hyperscalers; SaaS vendors such as SAP and Salesforce; and data cloud ISVs including Boomi, Confluent, Cloudera, Databricks, Informatica, MongoDB and Snowflake. The research also looks at the overarching layers of the data cloud stack, from storage and querying to business intelligence.

In this free session on the emerging data ecosystem you’ll learn:

The data cloud ISVs that have demonstrated success in alliance strategies
Ecosystem best practices of data cloud ISVs
C-Suite priorities regarding data management and GenAI
How hyperscalers are adjusting their partnering strategies to improve the flow of data and win new GenAI workloads
Why vendors are positioning around data intelligence, and the components necessary to succeed in this space

TBR Insights Live sessions are held typically on Thursdays at 1 p.m. ET and include a 15-minute Q&A session following the main presentation. Previous sessions can be viewed anytime on TBR’s Webinar Portal.