Fujitsu Expands Kozuchi AI Platform and Strengthens Partnerships to Drive Digital Transformation

Fujitsu Kozuchi’s wider understanding of business operations provides Fujitsu with an advantage around AI

Fujitsu launched Fujitsu Kozuchi, its AI platform that provides cloud-based AI services including generative AI (GenAI), predictive analytics, text, AI trust, experience AI, vision and automated machine learning (ML). These seven areas enable Fujitsu to address a wide range of business process needs. Since the launch of Fujitsu Kozuchi in August 2023, Fujitsu has continued to invest in the platform to add new services. For example, during 3Q24 Fujitsu expanded Fujitsu Kozuchi AI to include an AI agent that supports high-level tasks. As a result, Fujitsu is better equipped to provide advice and support related to users’ profitability challenges. In December Fujitsu added multi-AI agent security technology to protect digital and AI environments.
 
According to TBR’s November 2024 Digital Transformation: Voice of the Customer Research, “Buyers have become more tech savvy in recent years due in part to cloud adoption, and there is widespread understanding that they need GenAI. It is up to the vendors to make sure the technology lives up to the hype. Vendors have some time to iron out how to best demonstrate ROI, as only one-quarter of respondents quantitatively measure the effectiveness of the technology and 60% still apply only soft KPIs.”
 
Fujitsu’s investments in Fujitsu Kozuchi have equipped the company well to appeal to clients’ needs around the technology, providing opportunities to supply analytics with associated text, vision and trust in support of business operations. While AI technology evolves rapidly to include new capabilities, Fujitsu’s approach to developing the platform and leveraging partners and internal capabilities gives it an advantage in offering a wider set of services. Fujitsu’s industry expertise drives additional value for clients, helping them address key pain points and extract insights from their business operations. Despite the company’s geographical challenges, the development of Fujitsu Kozuchi and use of partners for portfolio development will enable Fujitsu to compete with peers and capture new clients in Europe and APAC.
 

 

Partnerships enhance Fujitsu’s positioning around operational transformation projects

Revenue in Fujitsu’s services business fell an estimated 0.2% in local currency (down 3.2% in USD) to ¥713 billion ($4.7 billion). Continued demand for digital transformation projects and IT modernization services, particularly in Japan, was offset by offloading underperforming businesses. Fujitsu’s investments around Fujitsu Uvance, which is underpinning transformation projects, will help improve the company’s trajectory. Grounding its transformation projects in sustainable solutions that aim to address societal challenges aligns with clients’ needs and advanced technologies. The company’s enhanced delivery network improves operations outside of Japan, enabling Fujitsu to engage with new regional clients. Moving through 2025, Fujitsu will continue to accelerate Fujitsu Uvance, bringing in new capabilities to strengthen its value for clients and regional connections.
 
According to TBR’s 3Q24 IT Services Vendor Benchmark, “IT services vendors are working with partners to provide smoother, less disruptive adoption of new technology, enabling clients to improve their cost structures and benefit from operational efficiencies during ongoing macroeconomic uncertainty. Vendors and their partners are combining professional services, technology and industry expertise with new capabilities to meet client needs and create new revenue streams.”
 
Fujitsu continued to leverage its partner ecosystem, extending its existing relationships with key partners such as Microsoft, SAP and Amazon Web Services (AWS). Through the partnerships, Fujitsu enhances its position to deliver on vendor needs around cost structure and operational efficiencies. For example, with AWS, Fujitsu incorporated Fujitsu Uvance offerings with AWS’ cloud services and architecture to help integrate sustainability and address societal issues within digital transformation projects.
 
Under the partnership expansion, Fujitsu will train an additional 5,000 engineers to further accelerate digital transformation with new offerings and provide tailored services within cloud migrations. Fujitsu also renewed its partnership with SAP Fioneer following similar initiatives with an insurance industry focus. For instance, the two will collaborate on a cloud platform that supports core insurance services and business practices.
 
TBR will continue to report on Fujitsu’s increasing roles in the AI and consulting space. For access to upcoming data and analysis on Fujitsu’s strategy and performance, start your Insight Center™ free trial today.