As consulting continues to evolve due to AI’s influence on business models and day-to-day operations across enterprises, EY’s leaders discussed how the firm is adapting its approach to guide clients through uncertainty and increased speed of change, and introduced featured clients, giving them an opportunity to share their experiences. The client stories emphasized the speed at which they need to navigate market changes and their desire to work with a long-term partner such as EY to guide the transformation as well as to create an ecosystem of vendors that support their end goals. The notion of value was consistent throughout the event, as the firm seeks to reconfirm its positioning in the consulting space despite ongoing market uncertainty about consulting’s future relevance.

HCLTech has a long history working with AI, building off its DRYiCE platform, the company’s original automation platform. This heritage equips HCLTech with the background and trusted technical expertise, backed by its engineering prowess. to deliver on clients’ AI transformation needs. Further, HCLTech can pursue larger-scale and more aggressive AI-led transformations, helping the company accelerate ahead of its peers in terms of client engagement and growth.

TBR has reported extensively on Fujitsu’s evolving AI capabilities and offerings, noting in a special report in May 2024: “TBR appreciates that Fujitsu’s combination of compute power and proven AI expertise makes the company a significant competitor and/or alliance partner for nearly every player fighting to turn GenAI [generative AI] hype into revenue. Second, Fujitsu’s vision of ‘converging technologies’ aligns exceptionally well with the more tectonic trends TBR has been observing in the technology space, indicating that Fujitsu’s market positioning is more strategic than transactional or opportunistic.” Add in Fujitsu’s deepening experience in delivering AI solutions to AI clients, and TBR continues to see tremendous near-term opportunity and growth for Fujitsu and its ecosystem partners.

The India-centric vendors leverage partnerships to expand their technology capabilities and scale while also bringing in industry knowledge to strengthen the value of their portfolios. Although these partnerships do not vary significantly from those of other IT services vendors, the India-centric vendors each bring different benefits, such as price competitiveness and low cost of scale, that can enhance other vendors’ go-to-market strategies and ability to reach underpenetrated markets while also bringing in portfolio expertise. Understanding how similar companies bring different capabilities and strengths to their technology alliance partners highlights opportunities for other ecosystem players, such as smaller software companies, OEMs and niche consultancies, that are looking to expand with the India-centric vendors.