Entries by TBR

Changes in MI/CI Observed by TBR

The biggest change for CI/MI (competitive intelligence/market intelligence) in 2023 is the intensification of the “do more for less” mandate. Doing more for less has always been part and parcel of the CI/MI experience, but it’s particularly true in 2023.

Why Generative AI Should Be Top of Mind for Business Leaders

TBR dives into predictions about generative AI and its very real disruptions: Today, organizations are exploring ways to leverage GenAI to optimize how they operate the front lines of their customer service processes via contact centers, an industry that currently employs over 11 million individuals; and tomorrow, the technology will provide an alternative to enterprises’ IT departments, which must frequently tap third-party services partners for custom software development, a market that was valued at nearly $25 billion in 2022.

Competitive Landscape Shifts: Key Trends Impacting the U.S. Wireless Market

Free webinar: Learn how telecom and cable operators are revamping their go-to-market strategies to improve the value proposition offered by their converged mobility and broadband service packages, how U.S. operators are revamping their go-to-market and operational strategies in response to inflationary pressures, and how 5G development is advancing in the U.S. and its impact on the competitive landscape and capex spending

2023 Market Trends & Business Changes Series

Technology Business Research, Inc. (TBR) announces on-demand availability of all webinars for the 2023 Predictions series. Predictions is an annual TBR series examining market trends and business changes in key markets. 2023 covered segments include cloud & software, devices, digital transformation, IT infrastructure, professional services, federal IT services, and telecom.