Key to Internet of Things market growth? Here’s a look at crucial players, customers

Commercial Internet of Things has received substantial press over the last three years. It started in 2015 with hyped claims of IoT’s ability to deliver total transformation, but expectations around the technology have matured and IoT is now viewed as a reasonable technique for solving business problems.

However, one thing has not changed: When it comes to IoT market participants, the focus of the discussion remains on larger IT vendors, SIs [systems integrators] and customers. The missing story is the involvement of the distributors, VARs [valued added resellers]  and smaller SIs, and the current needs of the small to midsize customers.

— Daniel Callahan, Analyst