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GenAI Disruption: Rewriting the Business Models of Tech Titans and Consultancies
/in Blog /by Patrick Heffernan, Practice Manager and Principal AnalystAs the efficiencies of automation, analytics and AI begin benefiting technology companies themselves, not just their enterprise clients, TBR sees the latter half of 2024 as fundamentally business model disruptive for pretty much every technology company we cover, from McKinsey & Co. to Infosys to Dell Technologies to Amazon Web Services to IBM to Ericsson to NVIDIA.
Adapting to Market Needs: How Consultancies are Investing in Talent and Partner Ecosystems
/in Blog /by Kelly Lesiczka, Senior AnalystWhile macroeconomic uncertainty remains across markets, the consultancies look to develop core services such as around AI, partnerships and networks of physical centers to strengthen client engagements and continue advisory discussions. Increasing technology complexity, operational cost-driven optimizations and data strategies will draw on consultancies’ core experience to successfully drive digital transformation programs.
How AI Is Revolutionizing Cost Efficiency and Customer Experience in Telecom
/in Blog /by Chris Antlitz, Principal AnalystTBR’s latest telecom research indicates customer care, which includes contact centers, will be profoundly transformed by AI. Though traditional AI has been utilized in customer care for many years (e.g., chatbots and interactive voice response), GenAI will take customer care to an advanced state. TBR estimates that GenAI could reduce the costs of running contact centers by up to 80%, and this is an area telecom operators are keenly interested in as they remain focused on cutting expenses across their businesses.
Competitive Benchmarking: A Strategic Guide
/in Blog /by Elitsa Bakalova, Senior AnalystDiscover the power of competitive benchmarking in the IT services market. Learn how it can help IT services vendors outperform their peers and drive business growth strategies.
Is India the Right Growth Market for Global Consultancies?
/in Blog /by Patrick Heffernan, Practice Manager and Principal AnalystTBR looks at the question: If India is on track to become the third largest economy, will it also be the third largest revenue source for the Big Four, Accenture, IBM and Capgemini, or only for the firms that act first and implement the optimal strategies?
GenAI in Telecom: Transforming Operations from Front to Back Office
/in Blog /by Chris Antlitz, Principal AnalystExplore the wide range of use cases for generative AI (GenAI) in the telecom industry and discover how CSPs can benefit from this emerging technology.
U.S. Telecom Market Outlook: Public Sector Revenue Growth for 2024 [Infographic]
/in Blog /by Steve Vachon, Senior AnalystTBR estimates public sector revenue from U.S.-based service providers grew 6.1% year-to-year in 4Q23 to $5.4 billion. Total public sector revenue growth was driven by wireless revenue, which increased 9% year-to-year to an estimated $2.8 billion. First responder initiatives such as AT&T FirstNet and Verizon Frontline are the main drivers of public sector wireless revenue growth as these units are attracting public safety agencies seeking enhanced reliability to support mission-critical workloads and use cases.
IT Services Market in 2024: Key Success Factors for Vendors
/in Blog /by Elitsa Bakalova, Senior AnalystWhile macroeconomic uncertainty challenges year-to-year revenue growth in the IT services sector, the trajectory beyond 2024 appears promising, largely due to the resilience of managed services bookings. Despite macroeconomic uncertainty the revenue growth trajectory beyond 2024 is promising, driven by the resilience of managed services bookings.
2024: A Transitional Year for GenAI and PC Markets
/in Blog /by TBRExplore how 2024 marks a pivotal year for GenAI and the PC market. Discover the latest AI applications, market trends, and the evolving role of AI PCs in driving industry conversations and addressing privacy concerns.
The Critical Role of Competitive Intelligence in Strategy Planning
/in Blog /by Kelly Lesiczka, Senior AnalystLearn how competitive intelligence is essential for strategy planning. Discover the benefits, best practices and key considerations for integrating market knowledge and competitor analysis into your strategic framework.