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The biggest change for CI/MI (competitive intelligence/market intelligence) in 2023 is the intensification of the “do more for less” mandate. Doing more for less has always been part and parcel of the CI/MI experience, but it’s particularly true in 2023.
Free webinar: Learn how devices vendors’ core markets are informing their current business strategies, which strategies devices vendors are employing to mitigate margin erosion, and how PC services revenue is recognized compared to that of PC hardware
The 2023 Comcast Business Analyst Conference highlighted Comcast’s evolution from primarily serving local small businesses with traditional connectivity solutions during its infancy to its current ambition of competing as a leading global provider of secure networking solutions, supported by the Masergy acquisition and Comcast Business’ burgeoning enterprise business.
In this white paper, we apply our expertise in the market and our learnings from those engagements to provide a playbook for how TIS vendors can win in 2023 and beyond. We analyze the trends facing the market, outline how we believe vendors can align themselves to compete, and share tactical steps on how to put this playbook into action.
We compiled this report by surveying our TBR client service teams in February 2023 to better understand what is going on within the CI/MI organizations they serve. We captured data inputs on approximately 50 large global technology firms, collectively representing billions of dollars in annual revenue and millions of total employees.
Free webinar: Learn how the evolving relationships between GSIs and their technology partners are changing the ecosystem, what VARs’ encroachment on SIs and consultancies means the market, and whether telcos’ investments in necessary infrastructure are finally going to pay off in profits
By following the “Oracle playbook” and reducing costs, Salesforce could make billions in profit, leading to a change in financial focus across the industry, with revenue growth becoming a metric, rather than the only metric.
Learn how vendors are handling investments in innovation and transformation centers amid macroeconomic volatility and buyers reassessing their budget priorities
Free webinar: Learn the current state and future outlook for telecom network deployment services, the four mega challenges facing telecom infrastructure services vendors, and how vendors can overcome these challenges to pursue the market opportunity
In February of 2023 TBR surveyed its clean service teams on the state of competitive and market intelligence in 2023. One megatrend stood out in those results — change. In this blog post, we address the megatrend of change and dive into 10 subtopics that standout.
