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113

SoftwareOne Brings Intimate Knowledge of Clients to Meet Software and Services Needs

In late April, TBR attended SoftwareOne’s inaugural Global Analyst Summit in Milwaukee for two days of presentations, break-out sessions, and — because it is Milwaukee — baseball. The following reflects the presentations and discussions in Milwaukee, as well as TBR’s ongoing research around SoftwareOne and its peers in the IT services, cloud services and VAR markets.

117

How Telecom Infrastructure Service Companies Can Win in 2023

In this white paper, we apply our expertise in the market and our learnings from those engagements to provide a playbook for how TIS vendors can win in 2023 and beyond. We analyze the trends facing the market, outline how we believe vendors can align themselves to compete, and share tactical steps on how to put this playbook into action.

120

Build a Successful GSI Alliance Program in 5 Steps

TBR views the path to a successful GSI alliance program as a five-step process, with many small steps, tasks and requirements associated with each step. Technology vendors may be anywhere in this journey, depending on the maturity of their GSI alliance program, if they have one. It should be noted that this is our perspective, based on the support we have given companies along this journey with our research and advisory services. We have drawn elements of this framework from ASAP’s Alliance Life Cycle framework to make it specific to ISV-GSI partnerships.