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751

The 4 P’s of marketing – people, process, partners and platforms – emerge behind AI and compel vendors to adopt S-centric frameworks

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Market dynamics will evolve in the next 5 years, with voice and video the core conduits for trusted and tangible AI-based marketing campaigns The digital marketing services (DMS) market will grow at a CAGR of 16.2% from 2017 to 2022, reaching $125 billion, as organizations across geographies adopt artificial intelligence (AI)-enabled, customer experience-based voice and […]

752

Technology Business Research, Inc. announces 4Q18 webinar schedule

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Technology Business Research, Inc. (TBR) announces the schedule for its 4Q18 webinar series. Oct. 10         Crossing the chasm: Transforming from a CSP to a DSP Don’t miss attributes of a CSP versus a DSP, operators leading in the market, vendors successfully enabling transformation and more. Oct. 17         IoT customer maturity Don’t miss customer capabilities needed […]

753

Earnings recap: Amazon, Microsoft and Google grow fast and keep hold on the market — for now

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Although the market is consolidating around AWS, Microsoft Azure and GCP, the trailing vendors are unable to match AWS’ quarterly revenue gains Consolidation is occurring across cloud segments, with the most notable convergence occurring around the five leading PaaS and IaaS players, blending the lines between PaaS and IaaS. Customers and applications vendors are flocking […]

755

TBR launches Alibaba Cloud vendor report amid changes in public cloud PaaS & IaaS markets

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As Alibaba Cloud continues to prove itself as a relevant public cloud PaaS and IaaS challenger, Technology Business Research, Inc. (TBR) is launching a new report focused on the vendor to provide subscribers with ongoing insights into the business’ performance. As Alibaba’s cloud business progressively moves beyond the company’s traditional China and Southeast Asia presence […]

756

NFV/SDN will account for over one-quarter of CSP capex and external opex spend in 2022

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HAMPTON, N.H. — According to Technology Business Research, Inc.’s (TBR) latest NFV/SDN Telecom Market Forecast, covering 2017 to 2022, mainstream adoption of NFV/SDN is now set for the early 2020s due to operators encountering challenges with migration. “Despite challenges, operators will push forward with NFV/SDN and will scale their investments in these technologies,” said TBR […]

757

GE and Microsoft are getting more serious

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General Electric Co. (GE) and Microsoft have been strengthening their Internet of Things (IoT) partnership for at least a year, and a July 16 announcement documents a new, closer stage in their relationship. TBR believes this partnership benefits both parties. GE makes its Predix IoT platform more attractive to the growing number of customers standardizing […]

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Carriers are focused on supporting hybrid and multicloud environments as more customers integrate solutions from multiple providers

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HAMPTON, N.H. (July 18, 2018) — According to Technology Business Research, Inc.’s (TBR) Carrier Cloud Market Forecast 2017-2022, total Cloud as a Service revenue from the telecom market rose an estimated 13.5% year-to-year to $6.5 billion in 2017, driven by portfolio and geographic expansion. However, TBR projects revenue growth will decelerate to an 8.8% CAGR […]

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Telecom operators drill down on IoT opportunity in logistics

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Despite the hype to the contrary, in commercial Internet of Things (IoT), not all verticals are created equal in terms of opportunity. There is near-term opportunity in some verticals, while opportunity in other verticals will take a few years to mature. The verticals with the longest and deepest histories of using IoT are oil and […]

760

Converging trends enable software and IT services firms to continue to grow despite lower operator capex

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HAMPTON, N.H. (June 27, 2018) — According to Technology Business Research, Inc.’s (TBR) 1Q18 Telecom Infrastructure Services Benchmark, post-peak RAN spend drove down telecom infrastructure services (TIS) revenue in local currency terms at some of the largest vendors including Ericsson, Huawei and Nokia. Meanwhile, software- and services-centric firms grew revenue as they capitalized on digitalization […]