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21

1Q18 device revenue results were boosted by market shifts and increasing ASPs in PCs and smartphones compared to a weaker 1Q17

HAMPTON, N.H. (July 13, 2018) — Technology Business Research, Inc.’s (TBR) 1Q18 Devices and Platforms Benchmark finds that there is ongoing revenue opportunity in both the PC and smartphone markets. Total benchmarked revenue increased 15.9% year-to-year to $112 billion despite indications of saturation in the high end of the PC market. Total PC benchmarked revenue […]

22

Telecom vendors anticipate revenue from 5G in select countries as early as 2H18, but lower China capex drove market decline in 1Q18

HAMPTON, N.H. (June 29, 2018) — According to Technology Business Research, Inc.’s (TBR) 1Q18 Telecom Vendor Benchmark, the conclusion of LTE coverage projects in China hampered revenue for the largest vendors. A reduction in demand from telecom operators for routing and switching products also caused revenue to decline for Cisco, Juniper and Nokia. In this […]

23

Practical info on tap at SAP Sapphire Now 2018

It will be interesting to see how they take all of their various [CRM] front-office assets — Hybris, Callidus, Gigya — and create one comprehensive suite and how they tie Leonardo, specifically the AI and IoT aspects, to that portfolio. I expect that CRM rebrand to share center stage with S/4HANA and SAP Leonardo, and […]

24

Technology Business Research, Inc. announces 3Q18 webinar schedule

HAMPTON, N.H. (May 22, 2018) — Technology Business Research, Inc. (TBR) announces the schedule for its 3Q18 webinar series. July 11          Wallet vs. will: Transformation of government technology adoption Aug. 8           Revenue growth drivers and opportunities in the IT services market Aug. 15        IoT vendor roles Sept. 12       Going inside customers’ minds to predict the […]

25

PaaS Revenue Will Outpace SaaS Revenue for Cloud Software Vendors

Enterprise customers are prioritizing the modernization of their existing SaaS estates rather than adding new applications, driven by market saturation, accumulated technical debt, and a growing imperative to become AI-ready. As IT buyers shift their focus toward modern platforms, traditional SaaS leaders should expect their PaaS segments to continue significantly outperforming their core SaaS businesses in revenue growth.

27

Alliances Will Extend Beyond Core Offerings as AI-driven Sales and Marketing Reshape Ecosystems

IT services companies have their limits, and clients have preferred technology vendors, leading IT services companies to look to alliances to drive new growth. We have seen this pattern before, but in 2026 we will see IT services companies extend those alliances into devices, connectivity and even silicon, requiring a multiparty alliance approach that will strain commercial models, sales strategies and alliance leaders across the ecosystem.

28

KPMG-Salesforce Partnership: Evolving from Implementation to Agentic Outcome

KPMG’s alliance with Salesforce has moved from a high-growth implementation practice into a relationship increasingly defined by enterprise trust, measurable outcomes and the ability to operationalize agentic AI. Since entering Salesforce’s ecosystem in late 2019, KPMG has scaled the alliance to over 1,300 practitioners across more than 30 countries and is now repositioning the relationship around Agentforce-led transformation, AI-ready data foundations, and run/optimize operating models that sustain adoption. This shift mirrors a broader ecosystem trend: Leading platforms are prioritizing depth with a smaller set of preferred partners and evaluating alliances on their ability to drive usage, value realization and governance — not simply project throughput.

29

Consulting Will Rebound in 2026

After a period of relative softness, consulting revenues are expected to rebound to high-single- or low-double-digit growth as pervasive uncertainty pushes enterprises to seek external guidance. Demand will be particularly strong around risk mitigation, strategic planning and AI adoption, positioning forward-deployed engineers, supply chain management and people advisory services as leading revenue drivers in 2026.