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171

Trends in Market Research and Market Intelligence

TBR Talks: Decoding Strategies and Ecosystems of the Globe's Top Tech Firms
TBR Talks: Decoding Strategies and Ecosystems of the Globe's Top Tech Firms
Trends in Market Research and Market Intelligence
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How have the disruptions of the last several years changed and informed IT companies’ strategy? What types of questions are leading firms within IT services, cloud and software, telecom, and infrastructure asking TBR experts and how have those questions changed, and in some cases, stayed the same over 25 years? Lindy Hanson, TBR VP of Customer […]

172

2024: A Transitional Year for GenAI and PC Markets

Explore how 2024 marks a pivotal year for GenAI and the PC market. Discover the latest AI applications, market trends, and the evolving role of AI PCs in driving industry conversations and addressing privacy concerns.

173

GenAI’s Bottleneck: Data Access

TBR Talks: Decoding Strategies and Ecosystems of the Globe's Top Tech Firms
TBR Talks: Decoding Strategies and Ecosystems of the Globe's Top Tech Firms
GenAI’s Bottleneck: Data Access
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Workflow automation as a key use case in GenAI development relies heavily on data access, data governance and security. How are leading independent software vendors (ISVs) like Salesforce and SAP managing these challenges? Join TBR Analyst Alex Demeule for a conversation on examining data offerings, enterprise applications and use cases of GenAI. Listen and learn […]

177

GenAI Revenue Reality for the IT Services Firms

TBR Talks: Decoding Strategies and Ecosystems of the Globe's Top Tech Firms
TBR Talks: Decoding Strategies and Ecosystems of the Globe's Top Tech Firms
GenAI Revenue Reality for the IT Services Firms
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Senior Analyst Elitsa Bakalova and Principal Analyst Patrick Heffernan discuss what will happen with Consulting & Systems Integration revenue among the globe’s leading IT Services companies. How GenAI services will impact this growth, and in particular what this may mean for Accenture, IBM and Infosys. Listen and learn with TBR Talks! Submit your Key Intelligence […]

179

When Will GenAI Impact the Devices Market?

Generative AI (GenAI) will make devices, especially PCs and smartphones, more powerful and easier to use, and that will drive business among device, platform, silicon and software vendors but will not change the structure of the ecosystem. New opportunities in software and services will present themselves, new companies will enter the market, and most new companies will ultimately be acquired.

180

The Coming Telco Reckoning: 5G ROI, AI/GenAI Telco Use Cases & Network APIs

TBR Talks: Decoding Strategies and Ecosystems of the Globe's Top Tech Firms
TBR Talks: Decoding Strategies and Ecosystems of the Globe's Top Tech Firms
The Coming Telco Reckoning: 5G ROI, AI/GenAI Telco Use Cases & Network APIs
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Principal Analyst Chris Antlitz shares key takeaways from TBR’s Telecom team’s meetings with industry leaders at Mobile World Congress 2024. Key topics include AI/generative AI (GenAI) use cases and early wins, network APIs and hyperscalers, as well as noticeably subdued discussions of 5G and 6G and the obvious shortfalls of the type of return on […]