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14

Expectations for GenAI Deployment in IT Services in 2024

Delve into the current landscape of GenAI deployment in 2024. Despite initial hype, concerns around cost, technology challenges, and ethics persist. Explore how IT services vendors are pivoting towards business-backed use cases to sustain client interest. Anticipate shifts towards outcome-based pricing and increased focus on data orchestration. Download TBR’s predictions for IT services and consulting markets in 2024 for insights into GenAI pressures and talent challenges.

18

Open RAN Adoption in 2024

Explore the slow development of the open RAN market in 2024. Despite vendor marketing and CSP interest, technological complexity and cost hinder mainstream adoption. Open RAN deployments remain limited to greenfield networks, while vRAN gains traction for its agility and cost efficiencies. Download TBR’s predictions for the telecom market in 2024 for insights into industry responses to challenges.

20

GenAI Expectations for Enterprise Buyers in 2024

Discover how GenAI is reshaping enterprise landscapes in 2024. With heightened expectations, vendors must showcase tangible use cases and outcomes. Explore how GenAI intersects with digital transformation predictions and the imperative for preparedness in data architecture. Unlock insights into navigating the GenAI journey for sustainable growth. Download TBR’s Top Predictions for Digital Transformation in 2024 for a comprehensive outlook.