Digital Transformation

With TBR’s Digital Transformation market and competitive intelligence research, gain insight into how technology and services firms are investing, going to market, partnering and more as they help enterprises transition to digital solutions.

Learn how IT and business buyers approach digital applications, platforms and services within the context of disruptive market trends and emerging opportunities. Additionally, examine and dissect IT vendors’ ecosystem management as well as investments, performance and go-to-market strategies in both mature and emerging areas, including blockchain, Industrial IoT, analytics, customer experience and innovation centers, and cloud.

A free trial of TBR’s Insights Center platform gives you access to our entire Digital Transformation research portfolio and the ability to customize and curate reports detailing our analysis based on your company’s specific needs.

Trends we are looking at for 2022:

The next phase of digital transformation largely geared toward business transformation
A new generation of buyers presents new opportunities, as well as new challenges, for vendors
The resurgence of innovation and transformation centers in a hybrid world
Blockchain as the enabling layer for web3
Metaverse as the new frontier for customer experience
What is next in the IT-OT relationship
Cloud ecosystem management and the role of hyperscalers