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501

The 4 P’s of marketing – people, process, partners and platforms – emerge behind AI and compel vendors to adopt S-centric frameworks

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Market dynamics will evolve in the next 5 years, with voice and video the core conduits for trusted and tangible AI-based marketing campaigns The digital marketing services (DMS) market will grow at a CAGR of 16.2% from 2017 to 2022, reaching $125 billion, as organizations across geographies adopt artificial intelligence (AI)-enabled, customer experience-based voice and […]

502

Technology Business Research, Inc. announces 4Q18 webinar schedule

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Technology Business Research, Inc. (TBR) announces the schedule for its 4Q18 webinar series. Oct. 10         Crossing the chasm: Transforming from a CSP to a DSP Don’t miss attributes of a CSP versus a DSP, operators leading in the market, vendors successfully enabling transformation and more. Oct. 17         IoT customer maturity Don’t miss customer capabilities needed […]

503

Digital transformation advances analytics and insights

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Realizing the dream of AI-embedded business processes must start with people and data management Every enterprise looks to use emerging technologies to cut costs, grow revenue or create new business models. The combination of changes in how people work and what new technologies can best be applied creates massive opportunities for services vendors. This new […]

505

Unchecked cloud IoT costs can quickly spiral upward

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The amount of data you transmit and store and analyze is potentially infinite. You can measure things however often you want. And if you measure it often, the amount of data grows without bounds. — Ezra Gottheil, Principal Analyst Full Article

506

Success of GitHub deal hinges on Azure’s open source appeal

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Microsoft is of the mindset that once it gets a customer on Azure, it can expand the account from there. In an ideal world, this acquisition could start developers thinking of Microsoft as a ‘go-to’ in terms of open source. — Kelsey Mason, Senior Analyst Full Article

507

Practical info on tap at SAP Sapphire Now 2018

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It will be interesting to see how they take all of their various [CRM] front-office assets — Hybris, Callidus, Gigya — and create one comprehensive suite and how they tie Leonardo, specifically the AI and IoT aspects, to that portfolio. I expect that CRM rebrand to share center stage with S/4HANA and SAP Leonardo, and […]

508

Analysis: Lenovo can see light at end of tunnel as PC, data center businesses grow

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Lenovo last week reported double-digit revenue and operating profit growth as its core PC and Smart Devices (PCSD) business thrived with 15.9% annual revenue growth and its Data Center Group enjoyed 43.8% year-to-year growth. The Moto mobile devices business shrunk, however, recording a 24.3% reduction in revenue. Profitability improved across all three groups, with increased […]

509

ServiceNow positions Now Platform as workflow engine

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This is something they should have done six to 12 months ago when there was this huge buzz around DevOps. As a budding platform, I thought they would have emphasized it sooner. — Meaghan McGrath, Senior Analyst Full Article

510

ServiceNow Virtual Agent looks to bolster AI strategy

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I see [ServiceNow] pivoting out of the IT department a bit, which has been an ongoing theme for them. They are moving towards business users, trying to tie them in closer to the broader base of enterprise users. Even [for] the requests that make it through to IT, the system points users back to the […]