With TBR’s Cloud & Software market and competitive intelligence research, gain a true understanding of how technology and business strategies are being used by leading vendors to address the growing desire for cloud-enabled solutions. Our unique research in this space includes financial data that goes beyond just reported data, revenue and growth benchmarks, go-to-market analysis, ecosystem and partnership teardowns, and market sizing and forecasting.
Receive in-depth financial and business model analysis of the leading vendors in the cloud, rounded out with marketwide perspectives and direct insight from end-customer primary research. This combination of perspectives allows TBR to quantify the financial returns being generated from leading vendor strategies and identify where the market is headed based on feedback from customers making cloud investment decisions.
A free trial of TBR’s Insights Center platform gives you access to our entire Cloud and Software research portfolio and the ability to customize and curate reports detailing our analysis based on your company’s specific needs.
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Trends we’re watching in 2026:
- How vendors fare in the pivot from traditional SaaS to AI strategies
- Partial displacement of large language models
- From which vendors we’ll see strong PaaS portfolios and credible SLM roadmaps
- Partnership impact for Microsoft, Salesforce and SAP
Explore TBR Cloud & Software Vendor Coverage
Market & Competitor Benchmarks
Market and competitor benchmarks provide a comparison of vendor performance in a market, including analysis on vendor strategies, financial performance, go-to-market and resource management. The research graphically portrays comparisons of vendors by myriad metrics, calling out leaders, laggards and business models. Defensible, data-informed views of market opportunity and operational best practices are highlighted in each publication. TBR also provides benchmark data in Excel pivot tables.
Current Market & Competitor Benchmarks:
- Cloud and Software Applications Benchmark
- Cloud Go-to-market Benchmark
- Cloud Infrastructure & Platforms Benchmark
- Colocation Benchmark
Customer Research
Ecosystem Reports
Market Forecasts
Market Landscapes
TBR’s vendor reports, snapshots and profiles provide deep-dive analysis of a single vendor across corporate strategies, tactics, SWOT analysis, financials, go-to-market strategies and resource strategies. Vendor performance is put in the context of market opportunity and competitive environment and our assessment shows where a vendor will success and its future market position.
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Benefits delivered through TBR Insight Center™ include:
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- Customizable views of millions of data points to match your specific needs
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- Updates for market disruptions and emerging trends
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PwC Australia Demonstrates AI Really Does Equal Transparency and Trust
/by Patrick Heffernan, Practice Manager and Principal AnalystExplore TBR’s top takeaways from PwC Australia’s February analyst day, highlighting leadership strategy, client case studies, manager-level perspectives that demonstrate how the firm’s culture, values and strategic priorities translate into real client impact across Australia and New Zealand.
5 Ways Neocloud Will Disrupt the Original Cloud Disruptors
/by Allan Krans, Practice Manager and Principal AnalystThe most direct and visible impact of neocloud providers will be the revenue they generate. The neocloud market is estimated to have surpassed $25 billion in 2025, representing triple-digit growth year-to-year. That presents a significant opportunity and represents one of the fastest-growing segments of the overall cloud market. However, there is overlap, as many hyperscalers are also the largest neocloud customers, and the fact that this group of companies is capturing tens of billions of dollars and growing at a rapid pace is a complicating factor in the market. CoreWeave, for instance, earns nearly $2 billion in revenue each quarter, a figure that is roughly doubling year-to-year.