With TBR’s IT Infrastructure market and competitive intelligence research, gain insights into financial performance, product and partner strategies of the world’s leading infrastructure vendors across server, storage, networking, hyperconverged and quantum computing markets.
TBR evaluates the intersection of infrastructure strategy and how vendors are adapting to broader industry trends, from evolving consumption models to expansion into edge and multicloud markets. Our IT infrastructure vendor analysis is complemented by customer research which details the strategies, priorities and challenges faced by infrastructure decision makers.
A free trial of TBR’s Insights Center platform gives you access to our entire IT Infrastructure research portfolio and the ability to customize and curate reports detailing our analysis based on your company’s specific needs. Start your free trial today!
Trends we’re watching in 2025:
- Speed of enterprise AI infrastructure adoption following the first wave of cloud service provider adoption
- How vendors enhance differentiation on AI infrastructure including partnerships, solution portfolios and liquid cooling engineering
- Whether NVIDIA competitors can gain traction among enterprises or CSPs
- Expanding hybrid and multicloud solutions including partnerships and ITOps
Explore TBR IT Infrastructure Coverage
Market & Competitor Benchmarks
Market and competitor benchmarks provide a comparison of vendor performance in a market, including analysis on vendor strategies, financial performance, go-to-market and resource management. The research graphically portrays comparisons of vendors by myriad metrics, calling out leaders, laggards and business models. Defensible, data-informed views of market opportunity and operational best practices are highlighted in each publication. TBR also provides benchmark data in Excel pivot tables.
Current Market & Competitor Benchmarks:
- IT Infrastructure Benchmark
Customer Research
Market Forecasts
Market Landscapes
TBR’s vendor reports, snapshots and profiles provide deep-dive analysis of a single vendor across corporate strategies, tactics, SWOT analysis, financials, go-to-market strategies and resource strategies. Vendor performance is put in the context of market opportunity and competitive environment and our assessment shows where a vendor will success and its future market position.
Ready to Level Up Your Insights?
TBR’s digital-first competitive intelligence platform, TBR Insight Center™, allows for configured & customized views into IT markets, vendors, alliances and ecosystems.
Benefits delivered through TBR Insight Center™ include:
- Dynamic, configurable platform for TBR’s objective, independent and validated data and analysis
- Customizable views of millions of data points to match your specific needs
- Simple download functionality for customized views of analysis and feeds of data, saving staff dozens of hours per month
- Updates for market disruptions and emerging trends
Already a TBR Classic client but don’t have access to TBR Insight Center yet? Request access today.
AI PCs: Progress, Potential and Hurdles in Redefining the Market in 2025
/by Ben Carbonneau, Senior Data AnalystWhen OEMs first started releasing AI PCs, they shared expectations that the advent of this new product category would help drive the next major PC refresh cycle. However, even as vendors continue to roll out new generations of AI PCs containing increasingly powerful NPUs, adoption remains relatively slow. To build out the market and drive greater adoption of AI PCs over the next few years, silicon providers, PC OEMs and ISVs will need to collaborate around and invest in developing applications that increase the functionality of these devices beyond what can be achieved by a traditional, non-AI PC.
Cloud Market Share in 2025: GenAI Spurs Growth but Does Not Promise Vendors Long-term Gains
/by Allan Krans, Practice Manager and Principal AnalystThe revenue generated from generative AI (GenAI) offset some of the impact of cost-saving and expense-reduction efforts that defined the IT and cloud market in 2024. We expect some of that luster to fade in 2025, however, as the lack of a clear ROI from GenAI solutions will be a sticking point that slows investment in the coming year.