With TBR’s Digital Transformation market and competitive intelligence research, gain insight into how technology and services firms are investing, going to market, partnering and more as they help enterprises transition to digital solutions.
Learn how IT and business buyers approach digital applications, platforms and services within the context of disruptive market trends and emerging opportunities. Additionally, examine and dissect IT vendors’ ecosystem management as well as investments, performance and go-to-market strategies in both mature and emerging areas, including blockchain, Industrial IoT, analytics, customer experience and innovation centers, and cloud.
A free trial of TBR’s Insights Center platform gives you access to our entire Digital Transformation research portfolio and the ability to customize and curate reports detailing our analysis based on your company’s specific needs. Start your free trial today!
Trends we’re watching in 2025:
- Digital transformation is back in fashion
- GenAI upends pyramids, even as enterprises slow their AI roll
- Ecosystem intelligence becomes a strategic advantage
Explore TBR Digital Transformation Coverage
Market & Competitor Benchmarks
Market and competitor benchmarks provide a comparison of vendor performance in a market, including analysis on vendor strategies, financial performance, go-to-market and resource management. The research graphically portrays comparisons of vendors by myriad metrics, calling out leaders, laggards and business models. Defensible, data-informed views of market opportunity and operational best practices are highlighted in each publication. TBR also provides benchmark data in Excel pivot tables.
Current Market & Competitor Benchmarks:
- Digital Transformation: Analytics Professional Services Benchmark
- Digital Transformation: Digital Marketing Services Benchmark
Customer Research
Ecosystem Reports
Market Landscapes
TBR’s vendor reports, snapshots and profiles provide deep-dive analysis of a single vendor across corporate strategies, tactics, SWOT analysis, financials, go-to-market strategies and resource strategies. Vendor performance is put in the context of market opportunity and competitive environment and our assessment shows where a vendor will success and its future market position.
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TBR’s digital-first competitive intelligence platform, TBR Insight Center™, allows for configured & customized views into IT markets, vendors, alliances and ecosystems.
Benefits delivered through TBR Insight Center™ include:
- Dynamic, configurable platform for TBR’s objective, independent and validated data and analysis
- Customizable views of millions of data points to match your specific needs
- Simple download functionality for customized views of analysis and feeds of data, saving staff dozens of hours per month
- Updates for market disruptions and emerging trends
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Oracle’s Path to $100B+: Unlocking Growth with Multicloud Strategy
/by Catie Merrill, Senior AnalystWith multitenant OCI, Dedicated Regions, Cloud@Customer and Oracle Alloy, Oracle has quickly emerged as one of the most flexible, delivery-agnostic IaaS vendors on the market. The other big component of Oracle’s “infrastructure anywhere” vision is multicloud, in which customers can run Oracle databases as native services hosted in the data centers of Oracle’s biggest hyperscaler competitors.
Diversification Into Other Verticals Is Critical to Amdocs Sustaining Long-term Growth
/by Chris Antlitz, Principal AnalystAmdocs has made substantial progress on its reinvention, diversifying its customer base, portfolio and business mix while shifting the market perception of the company from a traditional OSS/BSS provider to more of an ICT software transformation specialist. However, most of Amdocs’ transformation thus far pertains to the telecom industry; Amdocs still needs to transition from being a telecom-centric vendor to a multifaceted provider that supports a diversified mix of verticals. The pressure to move in this direction will intensify as the telecom industry’s challenges persist and Amdocs’ organic growth from the industry continues to slow.