Benchmark
- Offers an apples-to-apples comparison of specific market segments and leading vendors based on financial truth
- Connects industry trends to market opportunity size and growth, highlighting the financial impact of different trends
- Provides vendor validation for emulating certain business models
Market Forecast
- Provides vendor validation for emulating certain business models
- Provides a view into the future market financial picture
- Puts financial truth behind vendor investments in segments, illustrating how their business and key competitors will change
Market Landscape
- Best assessment tool for emerging and developing markets around emerging technology such as NFV and IoT
- Profiles winning vendor business models and financial traction in less-established market segments
- Projects future need and market opportunity
Vendor Analysis
- Provides a deep assessment of leading strategies including investments, profit and future direction
- Puts financial truth behind vendor investments in segments illustrating how their business and key competitors will change
Customer Research
- Validates or challenges planned future investment decisions based on customers’ current and future needs
- Provides customer perception of the vendor and key competition
- Illustrates how technologies are being used within end customer environments