Research Outputs

TBR supports strategic decision makers at the largest global IT suppliers with business-centric, vendor-focused analysis



TBR’s coverage spans over 600 business units across cloud and software, IT infrastructure, devices, professional services, public sector IT services, digital transformation and telecom markets, touching on 275 unique companies. Our financial models represent 4-plus million unique data points and over $3 trillion in benchmarked revenue.


A free trial of TBR’s Insights Center platform gives you access to our entire research portfolio and the ability to customize and curate reports detailing our analysis based on your company’s specific needs.

Benchmark

  • Provides financial analysis for specific market segments and leading vendors
  • Connects industry trends to market opportunity, size and growth
  • Quantifies the financial traction for vendor business strategies
  • Provides defensible, data-informed views of market opportunity and operational best practices
  • Includes data in Excel pivot tables

TBR Insight Center: Digital Transformation

Market Forecast

  • Identifies impact of emerging technologies and buyer trends on specific markets and leading vendors
  • Uses TBR’s bottom-up and top-down view of market — while many firms use customer adoption data and trends to build forecasts, TBR’s vendor forecasting and analysis around the impacts of trends on vendors is unique
  • Contains current market sizing and five-year forecasts
  • Includes data in Excel pivot tables

TBR Insight Center: Digital Transformation

Market Landscape

  • Profiles leading vendors in emerging opportunity areas
  • Dissects the business models of leading vendors in fast-changing emerging markets to help understand market trends, market opportunity, vendor strategies and tactics, go-to-market models and delivery models
  • Includes market sizing and analysis on vendor positioning, strategies, aquisitions, alliances and customer adoption trends

TBR Insight Center: Digital Transformation

Customer Research

  • Identifies business opportunity through understanding how customers are making decisions
  • Decodes and provides customers’ true perceptions of vendors
  • Follows the opportunity shift from legacy to emerging technologies and platforms

TBR Insight Center: Digital Transformation

Vendor Analysis

  • Breaks down vendor financial results to reveal financial truth and ROI of business and investment strategies
  • Puts vendor performance in the context of market opportunity and competitive environment
  • Provides assessment of where a vendor will succeed and future market position
  • Helps you understand strategies and best (or worst) practices behind why key competitors are winning or losing in the current market

TBR Insight Center: Digital Transformation

Insights Report

  • Analyzes trends, and vendor, customer and partner moves across a broad market area
  • Includes deep dives into specific service lines, business implications of emerging technologies and key vendor performance

TBR Insight Center: Digital Transformation

Interested in learning more?

Schedule your demo here!