Actionable insights and recommendations that enable clients to identify and align to long-term strategic and disruptive opportunities, enabling clients to see growth in the next 18-plus months
Key outcomes delivered include:
- Development of market entry strategies for clients that are evaluating expansion into new verticals, regions or service areas
- Advise clients on M&A short lists by deploying a market screen based on contextual, quantitative data
- Project market size, direction and trajectory based on an assessment of the accelerators and decelerators of customer adoption
A projection of opportunity size, velocity and trajectory for an offering or market segment, based on an analysis of customer plans, competitor motions and ecosystem needs
Recommended short list of potential acquisitions for pre-diligence support, based on acquisition target fit, value add and strategic alignment
New Solution Testing and Positioning
Generate an understanding of willingness to buy, key evaluation criteria, pricing and positioning, and expected use cases for new or differentiated offerings.
Junction accelerates Deals’ clients’ time to value and PwC’s shift to platforms
PwC looks at the market and listens to customers to envision what comes next TBR met with PwC’s Colin McIntyre in May to discuss PwC’s Deals practice, prompted in part by the changing market landscape as pandemic fears and headwinds in the U.S. and Europe appeared to be abating, accelerating interest in merger, acquisition and […]
What happened to smart cities?
COVID-19 and cloud have overrun smart cities, for now A question from a client spurred an internal discussion among TBR’s Professional Services, IT Services and Digital Transformation Services Team around smart cities and what the vendors we cover had been doing lately to advance what had been one of the hottest topics in 2017, 2018, […]
Customer Success Stories
Digital transformation has created significant market buzz and excitement as buyers look to vendors to help modernize business processes and create new ways of working with and connecting to their customers. This shift not only impacts technology users but also the way vendors must message and sell to their prospects. One client facing this conundrum came […]
A key challenge for product and service teams is to identify into which offerings and customer segments to invest their go-to-market resources to generate the maximum return. Vendors are often challenged to get a clear picture of what use cases are being invested in, particularly among emerging technologies. A client came to TBR needing assistance […]