State of Competitive and Market Intelligence in 2023 White Paper
In February 2023 we surveyed our client services teams to better understand the happenings within the competitive and market intelligence organizations they serve. We captured data inputs on approximately 50 large global technology firms, collectively representing billions of dollars in annual revenue and millions of total employees.
In this white paper, State of Competitive and Market Intelligence in 2023, you’ll find analysis of overall trends in technology vendor CI/MI functions, deep dives into CI/MI function changes for 2023, expectations for the use of tools such as generative AI in the coming year, and more.