‘Shrink-wrapped’ IoT will drive accelerating growth

TBR believes packaged, “off-the-shelf” — or “shrink-wrapped” — Internet of Things (IoT) solutions will drive accelerating growth of IoT-driven vendor revenue for the foreseeable future, fueled by increased availability of IoT solutions targeted at specific use cases that address specific business processes in industry subverticals. These solutions are most marketable when they require the minimum amount of configuration, customization and integration for end-customer businesses, and most of the business world is waiting for shrink-wrapped IoT applications.

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