Competitive Intelligence
Actionable insights and recommendations around business performance benchmarks, comparative peer landscape and strategic market moves to help companies align for both cost optimization and strategic growth
Key outcomes delivered include:
- Assessment of the strengths and vulnerabilities of key competitors and advise clients on how to defend and capitalize on them
- Evaluation of how client peers are structuring their teams and processes to manage costs to support profitability
- Provide a cadence of comparative insights to use in executive communication and reporting
- Alignment of price points and price strategies for existing offerings to maximize revenue, profit and market share opportunity
- Creation of a long-term commercial strategy, aligned to peer best practices, that optimizes financial performance
Operational Analysis
Analyze the best practices and approaches of peers' operations and processes to help clients optimize their go-to-market, delivery and commercial practices.
Portfolio Analysis
Identify strengths and vulnerabilities of a portfolio area or line of business versus peers through a series of outside-in and inside-out analyses.
Pricing Analysis
Benchmark competitive price levels for comparable products and services and competitors' pricing strategies.
Recent Publications
TBR projects CSP spend on edge compute infrastructure will exceed $82B by 2025
TBR estimates over 1.2 million network sites and cell sites will become mini data center (edge) locations globally by 2025, up from nearly 9,000 sites globally at the end of 2019. The primary driver of edge build-outs during the forecast period is CSPs’ network transformations, which entail migrating to a cloudified and virtualized network, and […]
SAIC and Unisys Federal: Penetration, growth and confidence, with questions around IP and integration
Consolidation continues SAIC’s agreement to purchase Unisys’ federal business for $1.2 billion (which includes present value tax assets of approximately $175 million) is just the latest example of the continued consolidation of the public sector IT services market, which has been ongoing for the past four years. For example, Leidos (NYSE: LDOS) purchased Lockheed Martin’s […]
Case Studies
Digital transformation has created significant market buzz and excitement as buyers look to vendors to help modernize business processes and create new ways of working with and connecting to their customers. This shift not only impacts technology users but also the way vendors must message and sell to their prospects. One client facing this conundrum came […]
A key challenge for product and service teams is to identify into which offerings and customer segments to invest their go-to-market resources to generate the maximum return. Vendors are often challenged to get a clear picture of what use cases are being invested in, particularly among emerging technologies. A client came to TBR needing assistance […]