Financial Modeling
Targeted and normalized financial analysis rooted in ongoing analysis of companies and markets and augmented with specific research to support triangulated logic and assumptions
Key outcomes delivered include:
- Contextual and normalized data to support executives
- Realistic business expectations stemming from analysis of market-specific dynamics
- Ability to enable partners by understanding their financial situation
- Opportunities to generate ROI identified
Market Segmentation
Helping clients understand market conditions by dissecting market size and results into the most relevant and influential components
Partner Modeling
Supporting clients' assessment of their partners' health and results, to optimize program investments and benefits
Profit and Loss Modeling
Enabling clients to plan, manage and measure their business through a series of business unit-level P&Ls, built through analysis of pricing approaches, resource strategies, and go-to-market investments and returns
Recent Publications
Technology Business Research, Inc. announces 1Q20 webinar schedule
Technology Business Research, Inc. (TBR) announces the schedule for its 1Q20 webinar series. The quarter’s webinars include TBR’s research predictions for 2020. Jan. 8 A decade in, cloud’s real work begins Jan. 15 Hardware commoditization pushes vendors into new ventures Jan. 22 The end of ‘digital’ Feb. 5 IoT settles in for the long haul […]
Ericsson’s focused strategy and strong 5G position yield results
TBR perspective Ericsson’s recovery continues into its third year, evidenced by revenue growth and expanding margins, trends that TBR expects to continue in 2020. A strong 5G position with respect to both RAN and mobile core is a significant driver of this improvement as Ericsson’s early technology bets and increased investment in Networks unit R&D […]
Case Studies
Digital transformation has created significant market buzz and excitement as buyers look to vendors to help modernize business processes and create new ways of working with and connecting to their customers. This shift not only impacts technology users but also the way vendors must message and sell to their prospects. One client facing this conundrum came […]
A key challenge for product and service teams is to identify into which offerings and customer segments to invest their go-to-market resources to generate the maximum return. Vendors are often challenged to get a clear picture of what use cases are being invested in, particularly among emerging technologies. A client came to TBR needing assistance […]