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2019 Services Predictions: Fix my business problem with a solution, not a slide — IT services and consulting for human-centric digital transformation

Trust in turbulent times: data access and management as the key to IT services and consulting success in an uncertain 2019

From London to San Francisco, macroeconomic shifts and unsettled political environments in both the U.K. and the U.S. will make the start of 2019 turbulent and likely troubled for many companies, including the IT services vendors and consultancies we cover within TBR’s Professional Services practice. These companies will face harder decisions around repositioning their investments to other geographies or finding more cost-conscious investments in new areas. We are expecting a slowdown in both countries — not necessarily in revenues, but in fresh ideas and creativity, service launches, and expansion in additional markets within both economies — driven by new uncertainty and well-founded caution. The U.S. has traditionally been the largest market for IT services vendors, and no single year will change that hard, economic fact. But where we have seen IT services vendors experiment with new consulting business models that blend emerging technologies into strategy consulting and embed codeveloped IP into outcomes-based IT services engagements, we expect a retrenchment as 2019 opens, with uncertainty lingering at least through the summer. By this time next year, we expect to see more initiatives in APAC leveraging that region’s faster adoption of 5G (and all that means for digital transformation at speed and scale). And we expect the three trends described below will be demonstrably evident in the strategies and performances of the leading IT services vendors and consultancies we cover.

Underlying all of our assessments, we are developing a new appreciation for the criticality of data. Beyond the cliché that every company is a data company or that data is the new oil, we have been seeing throughout 2018 the way IT services vendors and consultancies have begun investing increasingly in data management, cleansing and protection, all with the assumption that analytics, automation, artificial intelligence and every other emerging technology starts with and relies on clean and useful data. Smarter business decisions do not come from bad data, no matter how good the algorithm or analytics package. For 2019, this means data access becomes an opportunity to extend to all IT services, up to and including digital transformation, the same trust that comes with an audit or a multiyear outsourcing engagement. Imagine a consultancy working with unfettered access to every data element across a client’s enterprise. Getting there may take a changed regulatory environment and will definitely require that boards be willing to extend trust in new ways, a human limitation that may slow this new data access. But we see it coming. If politics and economics could cause stormy weather in the U.S. and U.K., the acceleration of digital transformation through data access may be the longer-term trend, the global warming lifting all boats on rising sea levels.

IT services expectations for 2019: Assets, industries and human transformation

Join Patrick M. Heffernan for a roundtable discussion with TBR’s Professional Services senior analysts on three trends in the IT services market expected to pick up steam in 2019. The team will discuss the shift toward asset-based services and how assets will continue to change the IT services business model. The team will also reflect on the evolution of industry expertise from a differentiator to table stakes and increasingly toward something new. Wrapping up expectations for 2019, the team will debate whether “digital transformation” must give way to “human transformation” before a new era of technology-enabled services can transform companies.

Don’t miss:

  • How IT services vendors and their clients manage co-innovation’s impact on services-related assets
  • What shifts asset-based consulting has brought to IT services vendors’ business models
  • Why industry expertise has forced IT services vendors to refine their offerings and make tough decisions on which industries to serve
  • Which human-caused limitations and roadblocks prevent digital transformation from taking off, and what it will take to overcome those impediments

 

TBR webinars are held typically on Wednesdays at 1 p.m. ET and include a 15-minute Q&A session following the main presentation. Previous webinars can be viewed anytime on TBR’s Webinar Portal.

For additional information or to arrange a briefing with our analysts, please contact TBR at [email protected].

Technology Business Research, Inc. announces 4Q18 webinar schedule

Technology Business Research, Inc. (TBR) announces the schedule for its 4Q18 webinar series.

Oct. 10         Crossing the chasm: Transforming from a CSP to a DSP

Don’t miss attributes of a CSP versus a DSP, operators leading in the market, vendors successfully enabling transformation and more.

Oct. 17         IoT customer maturity

Don’t miss customer capabilities needed for IoT, implications of customer maturity in go-to-market tactics and delivery, and more.

Oct. 31         IT services expectations for 2019: Assets, industries and human transformation

Don’t miss IT services expectations for 2019, including how vendors and their clients will manage co-innovation’s impact on services-related assets.

Nov. 14       Customer-centric digital transformation: What’s up with that?

Don’t miss the state of adoption of digital transformation technology and services, marketing maturity and opportunities, and more.

Nov. 28        2018: The year multicloud and hybrid cloud became inevitable?

Don’t miss shifts in cloud consumption, cloud vendor adaptations and expectations for 2019.

Dec. 5          Can management consulting survive digital transformation?

Don’t miss the next evolution of digital transformation and co-innovation centers, management consulting, and more.

Dec. 12        Why asset-based IT services will rule 2019

Don’t miss how vendors will adjust to asset-based services, changes observed in 2018 that will gather steam in 2019 and more.

 

TBR webinars are held typically on Wednesdays at 1 p.m. ET and include a 15-minute Q&A session following the main presentation. Previous webinars can be viewed anytime on TBR’s Webinar Portal.

For additional information or to arrange a briefing with our analysts, please contact TBR at [email protected].