Cloud and Professional Services Alliance Market Landscape
TBR has been actively tracking the ongoing evolution of partner strategies between the leading cloud platform providers, the Big Four and global systems integrators — an ecosystem that has become increasingly complex considering enterprises’ growing maturity along the digital transformation continuum. As hyperscalers compete for share of clients’ cloud spend, the role of the hardware and software resellers has receded, resulting in an emerging class of partners that act as trusted advisors, providing the ongoing professional services and support capabilities to the enterprise. These new partners also act as opportunity engines for hyperscalers, using their high-touch relationships, established trust with Fortune 500 companies and expertise in digital transformation road maps to curate wins for platforms.
To understand these evolutions, TBR is in developing a Cloud and Professional Services Alliance Market Landscape. The report will cover the dynamics between leading IT service vendors and cloud hyperscalers, including the implications of the growing number of “cloud commit” initiatives being launched. To support this analysis, TBR is currently conducting several in-depth interviews and pursing other primary research methods to evaluate these essential partnerships in the IT market and determine how they might continue to evolve going forward.
Semiannual, 2Q/4Q (publishes in June and December)