Competitive Insights & Analysis – Industry Reports

Timely analysis to keep you in the know.

In addition to our subscription and tailored research, TBR produces special reports featuring our analysts’ perspectives on breaking news, market events and industry trends and hosts free weekly webinars on industry trends and market dynamics where viewers can interact live with our subject-matter experts.

Become an Insights Flight suscriber to receive exclusive content in your inbox every week. At the beginning of each month, subscribers receive a synopsis of and downloadable versions of recently published TBR thought leadership. In the weeks that follow you will receive a Spotlight Report highlighting entire executive summaries of some of our latest syndicated research. And in the last week of each month, Insights Flight, powered by TBR Insight Center™, will give you a peak at the month’s most-read analysis and data visualizations.

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Featured Competitive Insights

Blog series: Gimme 3 Insight Interviews with TBR's Subject-matter Experts

How to illuminate operational insights and increase value from your business model and estimates

TBR Principal Analyst Patrick M. Heffernan chats with fellow Principal Analyst Ezra Gottheil about TBR’s approach to modeling financial performance and other business metrics, including what value comes from modeling and advice on doing modeling correctly.

Ezra says, “Models provide a consistent framework to shape that analysis, and TBR’s data reflects relentless updating and refinement of the inputs and the insights. I say “relentless,” because that’s really key to the value. You can’t model once and be done. You need to update constantly and within the framework you’ve established. TBR helps with quarterly data and analysis, so even if you’re only revisiting your own analysis every six months or just annually, you know the up-to-date inputs from TBR fit your model — your framework — in a consistent manner.”

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Intentionality and industry clouds: How EY’s Microsoft practice harnessed a dynamic market

EY’s robust and expanding Microsoft (Nasdaq: MSFT) practice exemplifies how steadily, quietly and persistently EY has transformed from a legacy audit, tax and consulting firm into a technology-enhanced digital transformation powerhouse. While media and competitor attention focuses on EY’s pending split into a legacy audit firm and an unfettered consulting and IT services vendor, the existing firm continues acquiring assets and talent, growing revenues, and delivering to clients and technology partners.

In October TBR met with leaders from EY’s Microsoft practice, including Jim Little, EY Global Microsoft Alliance leader. We discussed trends across the cloud and IT services ecosystem, EY’s Microsoft-related capabilities and growth, and EY’s expectations for 2023 and beyond. This special report reflects that conversation and TBR’s ongoing research on EY, Microsoft, and both vendors’ ecosystems and competitive landscapes.


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Special Report: TBR 2023 Professional Services Predictions

Top 3 Predictions for Professional Services in 2023: Part of TBR’s 2023 Predictions Series

After all the emerging tech hype, just bring the best IT services people and consultants, every time, at a fair price. After years of IT services vendors and their technology partners telling clients (and analysts) that “data is the new oil” and that “every company is a technology company,” we are finally reaching a tipping point at which vendors cannot sell the promise of data but need to sell the results. Clients expect returns on their investments in digital transformation, analytics and cloud, pushing IT services vendors to deliver more transparently, with more consistency and at a higher quality.

While transparency, consistency and quality are hardly earthquake-like trends across the IT services and consulting space, they will be the markers of successful vendors and firms through 2023.

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