Fast Growth or Fading Fast: GenAI Opportunities for Legacy Global Systems Integrators

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Not all global systems integrators (GSIs) are the same and not all benefited from the 2023 hype cycle around generative AI (GenAI). 2024 could be a regrouping year for some GSIs — a chance to close the gap on market leaders and re-establish their positions in the broader IT ecosystem. For others, though, new headwinds combined with old weaknesses will stymie growth and limit strategic choices.

 

Join Principal Analyst Patrick M. Heffernan and Senior Analyst Kevin Collupy Thursday, April 11, 2024, for a live discussion on the 2023 and early 2024 performances of some of the market’s more hardware-centric, legacy GSIs and what you can expect from these vendors in the coming years.
 

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In This FREE TBR Insights Live Session on GenAI Opportunities for Legacy GSIs You’ll Learn:

  • How leading GSIs have positioned themselves for growth in an uncertain market
  • What obstacles and chaos GSIs can expect throughout 2024
  • How GenAI will disrupt the market, providing opportunities for ecosystem-enabled growth and exposing GSIs that are not prepared or well positioned for growth

 

TBR webinars are held typically on Thursdays at 1 p.m. ET and include a 15-minute Q&A session following the main presentation. Previous webinars can be viewed anytime on TBR’s Webinar Portal.

For additional information or to arrange a briefing with our analysts, please contact TBR at [email protected].

The Potential of AI and GenAI in Telecom: Key Opportunities and Challenges for CSPs

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There are myriad use cases for AI and generative AI (GenAI) spanning all aspects of a communication service provider (CSP). TBR’s research indicates use cases related to call centers and customer lifecycle management (e.g., OSS/BSS) present the biggest opportunities to move the needle in cost savings for CSPs. The bigger issues surrounding AI and GenAI pertain to governance, privacy and societal considerations, any of which could stifle market development.

 

Join Principal Analyst Chris Antlitz Thursday, April 25, 2024, for an exclusive review of TBR’s inaugural Telecom AI Market Landscape, which looks at how CSPs and vendors that supply CSPs are adopting AI in their internal operations and in their products and services. Don’t miss this opportunity to learn the ways in which AI and GenAI are expected to transform the telecom industry!

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In This FREE TBR Insights Live Session on AI and GenAI Opportunities and Challenges for CSPs You’ll Learn:

  • Key use cases for AI and GenAI for CSPs
  • The vendors being proactive with AI and GenAI
  • The kind of business outcomes the telecom industry can expect from AI and GenAI

 

TBR webinars are held typically on Thursdays at 1 p.m. ET and include a 15-minute Q&A session following the main presentation. Previous webinars can be viewed anytime on TBR’s Webinar Portal.
 
For additional information or to arrange a briefing with our analysts, please contact TBR at [email protected].

MWC24: AI, Private Networks, Cloud, Network APIs and More

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Mobile World Congress (MWC) is widely regarded as the world’s most important event for the telecom ecosystem. The annual event sets the tone for the industry in key trends and market developments. Indicators suggest MWC24 will highlight some of the ways the telecom industry is leveraging and planning to leverage key technologies and concepts (e.g., AI, 5G-Advanced, 6G, private networks, edge computing, cloud-native networks, and network APIs) to achieve business objectives and outcomes.
 

Join Principal Analyst Chris Antlitz and Senior Analyst Mike Soper Thursday, March 14, 2024, for an exclusive deep dive into their top takeaways from MWC24, including their thoughts on how the aforementioned technologies are likely to drive technology and business model disruption and impact markets.
 

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In This FREE TBR Insights Live Session on Top Takeaways From Mobile World Congress 2024 You’ll Learn:

  • How the telecom industry intends to derive value from AI
  • How enterprises are progressing in their digital transformations and incorporating private networks
  • How the telecom industry is progressing on its journey to cloudified, AI-driven, next-generation networks

 

TBR webinars are held typically on Thursdays at 1 p.m. ET and include a 15-minute Q&A session following the main presentation. Previous webinars can be viewed anytime on TBR’s Webinar Portal.
For additional information or to arrange a briefing with our analysts, please contact TBR at [email protected].

From Transformation to Optimization: GenAI Hype vs. IT Services Reality

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An uncertain macroeconomic outlook has continued to pressure discretionary spending and consulting activities while fueling a wave of outsourcing demand around infrastructure and application modernization, productivity improvement and cost optimization.
 
Maintaining trust with stakeholders through transparent messaging will be key to competing in this market landscape, especially as managed services bookings take longer to convert into cash compared to consulting engagements. Multiple vendors are developing generative AI (GenAI) offerings for clients as well as using them internally. While GenAI provides a strong use case around improving productivity, it can also challenge vendors’ managed services businesses if the technology is not properly priced after accounting for the impact on staffing models.
 
Join Principal Analyst Patrick M. Heffernan and Senior Analyst Elitsa Bakalova Thursday, March 7, 2024, for an exclusive review of the latest insights and analysis in TBR’s IT Services Vendor Benchmark, which looks at the competitive landscape as well as the performances of 31 leading IT services providers. Don’t miss this opportunity to learn the strategies vendors are leveraging to succeed in the challenging market environment.
 

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In This FREE TBR Insights Live Session on GenAI in IT Services in 2024 You’ll Learn:

  • The drivers behind IT services vendors’ positive performance
  • Vendors’ performance in the financial services industry and in the Americas geography
  • TBR’s expectations for IT services in 2024

 

TBR webinars are held typically on Thursdays at 1 p.m. ET and include a 15-minute Q&A session following the main presentation. Previous webinars can be viewed anytime on TBR’s Webinar Portal.
For additional information or to arrange a briefing with our analysts, please contact TBR at [email protected].

Beyond the Proof of Concept: GenAI Use Cases in 2024

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Everyone has an opinion on how generative AI (GenAI) will change the world. At TBR, we have analysis on how companies across the technology space, from consulting firms to hardware vendors, have adjusted investments, business models and alliance strategies to take advantage of the hype and position themselves for the coming reality of GenAI.
 

Join TBR Principal Analyst Patrick M. Heffernan and Principal Analyst Boz Hristov Thursday, Feb. 15, 2024, at 1 p.m. EST/10 a.m. PST for a free 30-minute TBR Insights Live discussion and Q&A on one of our newest research report, the AI and GenAI Market Landscape. The pair will review specific examples of technology companies’ activities in 2023 as well as what to expect across the GenAI landscape in 2024.
 

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In This FREE TBR Insights Live Session on GenAI Use Cases in 2024 You’ll Learn:

  • Which strategies leading tech companies have followed to leverage the attention around and investment in GenAI to gain an advantage in their respective markets
  • How tech companies are using alliances to extend their reach within enterprises and across the larger GenAI — and emerging tech — ecosystem
  • Which consultancies, IT services vendors, cloud and software companies, and infrastructure players are best positioned for the next wave in GenAI

 

TBR webinars are held typically on Thursdays at 1 p.m. ET and include a 15-minute Q&A session following the main presentation. Previous webinars can be viewed anytime on TBR’s Webinar Portal.
For additional information or to arrange a briefing with our analysts, please contact TBR at [email protected].

2024 Telecom Industry Outlook: Navigating Macroeconomic and Industry-specific Turbulence

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The macroeconomic and industry-specific challenges that manifested in 2023 — such as rising interest rates, inflation, lack of 5G ROI, technological complexity, and the end of key stimulus programs and various other economic support mechanisms instituted by governments during the COVID-19 pandemic — are expected to persist through 2024, prompting a response from communication service providers (CSPs) and their vendors.
 
Join Principal Analyst Chris Antlitz Thursday, Feb. 1, 2024, for an exclusive review of TBR’s 2024 Telecom Predictions special report, Telecom Industry Retrenches in Response to Macroeconomic Pressures. Don’t miss this opportunity to learn how the latest industry challenges will impact your strategy in the coming year!
 

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In This FREE TBR Insights Live Session on the Telecom Industry Outlook for 2024 You’ll Learn:

  • How companies in the telecom industry are responding to macroeconomic and industry-specific challenges
  • Why and how CSPs are prioritizing cash flow management
  • Why open RAN will not be ready for mainstream adoption in 2024

TBR webinars are held typically on Thursdays at 1 p.m. ET and include a 15-minute Q&A session following the main presentation. Previous webinars can be viewed anytime on TBR’s Webinar Portal.
 
For additional information or to arrange a briefing with our analysts, please contact TBR at [email protected].

Navigating GenAI Opportunities and Challenges in Digital Transformation in 2024

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In 2024 generative AI (GenAI) opportunities in the digital transformation (DT) space will continue to swing between enterprisewide and function-aligned models. Vendors with broad-based enterprise relationships will capture a new wave of DT growth as buyers seek guidance and support around their data to ensure it is in compliance and safe from cyber threats.

Click the Image Below to Watch the Full 2024 Digital Transformation Predictions Session Replay Now!


In This FREE TBR Insights Live Session on GenAI Opportunities and Challenges in Digital Transformation in 2024 You’ll Learn:

  • How the establishment of more defined use cases around function- and/or department-aligned data will pave the way for GenAI as vendors seek to scale adoption across industries
  • How the launch of multiparty alliances beyond the traditional, preferred two-dimensional relationships and the rise of cobranded facilities can help promote these relationships and can deliver DT to customers in a package rather than through a multiphased approach
  • The research areas TBR’s Digital team will tackle in 2024

Download TBR’s 2024 Digital Transformation Predictions special report



TBR webinars are held typically on Thursdays at 1 p.m. ET and include a 15-minute Q&A session following the main presentation. Previous webinars can be viewed anytime on TBR’s Webinar Portal.
 
For additional information or to arrange a briefing with our analysts, please contact TBR at [email protected].

GenAI Hype in 2024: A Deep Dive into IT Services Industry Predictions

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With every technology revolution, the speed of change depends on people; this is especially true in IT services, where robots will never be able to replace the human touch — at least not in 2024. While generative AI (GenAI) is creating much excitement in the industry and is seemingly poised to disrupt every business model, TBR sees the IT services and consulting vendors benefitting from the near-term (and constant) hype and positioning for long-term growth around less exciting, but no less important, areas such as governance, risk and compliance.
 
Join Principal Analyst Patrick M. Heffernan, Senior Analyst Elitsa Bakalova and Senior Analyst Kelly Lesiczka for an exclusive review of TBR’s 2024 Professional Services Predictions special report, IT Services and Consulting in 2024: Traversing GenAI Pressures, Talent Challenges, and Regulatory Waves. Don’t miss this opportunity to learn how your team can take advantage of GenAI hype in the coming year!
 

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In This FREE TBR Insights Live Session on Predictions for GenAI in IT Services in 2024 You’ll Learn:

  • Why the way vendors manage their employees will remain the best indicator of IT services and consulting success
  • GenAI’s impact on pricing models and outcomes-based engagements as transparency rules
  • How companies are profiting from the constant change within “boring” taxes, regulations and supply chains

TBR webinars are held typically on Thursdays at 1 p.m. ET and include a 15-minute Q&A session following the main presentation. Previous webinars can be viewed anytime on TBR’s Webinar Portal.
 
For additional information or to arrange a briefing with our analysts, please contact TBR at [email protected].

GenAI and the Cloud Revolution in 2024

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The opportunity to monetize generative AI (GenAI) in cloud emerged in 2023 and quickly became a bright spot in an otherwise challenging market. We expect AI-focused strategies to intensify during 2024, reflecting the importance of the technology to vendors’ long-term growth.
 
Join Principal Analyst Allan Krans, Senior Analyst Catie Merrill and Analyst Alex Demeule Thursday, Feb. 8, 2024, at 1 p.m. EST/10 a.m. PST for a deep dive into how vendors will capitalize on these new GenAI-led opportunities to combat the general slowing of cloud market opportunity growth in 2024. Don’t miss this exclusive discussion and Q&A on TBR’s 2024 Cloud Predictions special report, GenAI: A Growth Catalyst for Cloud Evolution in 2024 and Beyond!
 

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In This FREE TBR Insights Live Session on GenAI and Cloud in 2024 You’ll Learn:

  • Why cloud delivery alone does not guarantee growth
  • How incumbents Amazon Web Services and Salesforce will ward off mounting AI competition from Google, Microsoft and SAP
  • How SaaS vendors will promote multiproduct sales using GenAI
  • How IaaS will become more tailored to workload and regulation

TBR webinars are held typically on Thursdays at 1 p.m. ET and include a 15-minute Q&A session following the main presentation. Previous webinars can be viewed anytime on TBR’s Webinar Portal.
 
For additional information or to arrange a briefing with our analysts, please contact TBR at [email protected].

Arm-based PC Chips and AI LLMs: Expected Implications for PCs in 2024

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Join Senior Analyst Ben Carbonneau, Research Analyst Alek Maxfield and Principal Analyst Ezra Gottheil Thursday, Nov. 30, 2023, at 1 p.m. EST/10 a.m. PST for a 30-minute live discussion and Q&A on the latest developments in AI large language models (LLMs) for PCs, including a deep dive into Microsoft Copilot, which is slated for general availability in November 2023. This update will build on the AI PC trends and predictions introduced during TBR’s last devices-focused Insights Live event (view now).

 

Additionally, the team will discuss reports that NVIDIA and AMD are working on separate ventures to create Arm-based PC chips to power Windows machines. Traditionally, most Windows-based PCs have run on x64 or x86 processors manufactured by Intel and AMD. And while Arm-based PCs have been brought to market over the years, these machines lacked in general functionality. And TBR’s expectations for success of these ventures and the impact on the PC market as a whole.

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In This FREE Session on Arm-based Chips and AI LLMs You’ll Learn:

  • Expectations for the PC market in 2024, including how gradually shifting undercurrents will effect the market
  • TBR’s view on Arm-based PC systems on a chip and their impact on the future of the PC market
  • Update on AI PC trends and predictions discussed in previous TBR Insights Live session

 

 

TBR webinars are held typically on Thursdays at 1 p.m. ET and include a 15-minute Q&A session following the main presentation. Previous webinars can be viewed anytime on TBR’s Webinar Portal.

For additional information or to arrange a briefing with our analysts, please contact TBR at [email protected].

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