Revenue and profitability are the lifeblood of an organization, and maximizing both is the goal of every technology firm. However, in a playing field where aggressive competitors chip away at the share of the market's usual suspects through pricing tactics, expense management and headcount optimization, corporate revenues and margins come under attack. Vendors are forced to balance placing bets on what's next while continuing to satisfy current customers and improving the bottom line. Technology Business Research has a proven, time-tested financial modeling program that delivers quantitative data from sources such as reported numbers, company guidance and primary research as well as a storyboard detailing their meaning. This powerful product will deliver the actionable business insight necessary to make smart pricing decisions.