Special Reports

Persistence and services turn smarts into results for IBM



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The logistics of IBM Think 2018 and the state of IBM’s (NYSE: IBM) business this year shared a common theme: Plan A was not perfect, but with some adjustment and a solid Plan B, improvement is on the horizon. For example, IBM event planners recognized the audience at Think, which consolidated formerly separate user conferences, would stretch the limits of the Mandalay Bay facility, and have already planned to relocate the event to San Francisco in 2019. Similarly, changes in IBM’s overall business, though more varied and nuanced, show promise. IBM recently stemmed corporatewide revenue losses, and the vision shared during Think 2018 should build upon the financial improvement.

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