Special Reports

IBM Cloud: Built for the enterprise, available to all

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IBM (NYSE: IBM) hosted two separate analyst events in New York City, one on cloud and one on IBM Services, both of which highlighted the company’s strategy of marketing unified and straightforward messaging around the cognitive and cloud markets. Throughout the cloud event, IBM repeatedly emphasized the seamless interaction of its various IP assets built on top of open standards such as Cloud Foundry, the flexible choice this affords its enterprise customers, and the simple starting points IBM Cloud provides for the developer communities to sandbox new use cases IBM Cloud and Cognitive assets offer to enterprises and small startups alike.

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