Capabilities, quality and trust: Critical elements echoed throughout PwC's Experience Centers
Highly capable, top quality and completely dependable — three attributes frequently used to describe German firms, and the exact three reasons PwC Global Advisory Markets Leader Randy Browning gave for why clients choose to work with his firm, echoing sentiments many PwC clients shared with TBR over two days at the firm’s analyst event in Germany. At the opening of the full-day, on-site Analyst Day, PwC leaders shared their vision on where the firm is heading: shifting from back-office transformation to a front-office emphasis on customer experience, as well as designing and implementing business road maps aligned with the firm’s “fit for growth” concept. They also acknowledged how the firm continues to improve its ability to work and deliver across an integrated organization, citing its Business-Experience-Technology (BXT) approach and how tuck-in acquisitions have been absorbed to fill portfolio gaps and support member firms across geographies. Throughout the day, clients shared their stories of working with the firm across emerging areas such as blockchain and Internet of Things, as well as PwC’s core competencies of M&A, tax and strategy consulting. The clients’ experiences substantially reinforced the assertion that PwC’s capabilities, quality and dependability underpin the firm’s sustained success.